That’s What Matters
Why Texture Matters More Than Ethnicity
Hair texture — straight, wavy, curly, coily — determines how gray hair behaves far more than race ever could.
Two people from completely different ethnic backgrounds can have nearly identical hair needs if their textures match.
Likewise, two people from the same ethnicity can require completely different routines if their textures differ.
Texture influences:
- How quickly moisture evaporates
- How easily hair tangles
- How prone it is to frizz
- How gray strands reflect or absorb light
- How products sit on the hair
- How often hair needs cleansing or conditioning